What Are The Advantages Promoted By Technological HR?


Management software can transform your company, understand! It is normal to feel a certain insecurity in adopting more drastic changes in the management of a company. However, when realizing the advantages these changes have to offer, it becomes easier to face the challenge. See what the main improvements that technological HR provides are.

 Reduction of bureaucracy

Bureaucracy is what many call a “necessary evil” . Some registrations and approvals are important and bring more security and validity to the processes, but other steps generate more harm than good. Technology helps to reduce the number of unnecessary steps and make the ones that really need to remain simpler. Taking a more extreme scenario, imagine that the approval of a new vacancy depends on the signature and stamp of three different people. In an automated system , these steps are done remotely, a new task is sent to assignees, and they pass or fail by clicking a button .

 In addition, many checks are performed by the software itself, which eliminates the need to wait for an analyst to sift through a pile of papers to certify all the information. Less manual work and more focus on what matters most .

 Communication Improvement

One of the most present technological impacts in our routine is precisely in the area of ​​communication. We have access to countless tools that connect us with other people and companies around the world. Why not use this to your business?

 Technological HR takes advantage of these facilities to integrate teams and improve the internal flow of information. Many companies already use specific collaboration software, such as Slack or Trello, in which it is possible to manage teams and projects. Others use only communication tools, such as Skype, but with very satisfactory results.The big question is that technology allows people to have the most direct access to any other technology. The hierarchy of work relationships loses strength and the most important issues are discussed much more efficiently among the right people, without intermediate steps that end up generating noise.

 More strategic positioning

The era of HR as part of the business support sectors is over . Technology has given more strength to people management. Today, the sector manages to prove its arguments with numbers , statistical data about employees. In other words, HR now speaks the same language as the company’s top managers.

 This parity helps to show the relevance of investing in more strategic management of employees and how beneficial this can be for business results. As a result, HR becomes one of the most important sectors of the organization, having an active voice in the most critical decisions.

 Increase in productivity

Productivity is a consequence of a number of factors. Its variation is much more related to employee satisfaction with the company and the work environment than with any other factor. Limitations that are very common in organizations that still operate in a traditional way have a great weight on this issue.

 Having to face hours in traffic to get to the office, keeping the same schedule as usual and being penalized for breaking these standards at some point, are examples of things that undermine employee satisfaction and affect their productivity. Technological HR allows these situations to be minimized, or even eliminated from the routine of professionals. Teams can work remotely, working hours are more flexible and the main value is in the deliveries made by each person. All this motivates them to give their best, generating more productivity for the business.

 Adequacy of the profiles of employees and their vacancies

The most strategic point of technological HR is the identification of the behavioral profiles of the collaborators in relation to the vacancies to be filled . Each person has characteristics that determine how they react in different situations. There are no good or bad profiles . Each vacancy requires a specific type.

 Through technology, HR is able to map the behavioral profiles of employees and understand how each team is formed. The aim is to find a balance that helps each of them to play their role in relation to the company’s strategy . A sales team tends to need more performers and communicators , for example. But there may be a vacancy in this team that requires someone with an analyst profile to bring balance to the group and not let more bureaucratic activities fail to be carried out.

 How is technology being used in HR?

HR has several technological tools that help in the development of its activities. Next, we’ll talk about the most impactful scenarios in HR 4.0.

 Remote Management

Remote management was not such a strong need in companies until a few years ago . But, after so many facilities gained by professionals, flexibility has become a more relevant issue in selection processes. In other words, professionals choose the most flexible companies .

 Remote management tools allow leaders to manage their teams even from a distance. They can monitor the progress of deliveries, hold individual or group meetings , allocate employees to strategic customers or cities, among many other possibilities. Distance is no longer an obstacle!

 Artificial intelligence

Artificial intelligence is already being applied in the automation of interactions. They can start in the selection process , with a preliminary interview conducted by a robot . Other internal communication channels can rely on automation in this sense, to provide more agility in the search for information and demand less human effort in operational tasks.


 People analytics

People analytics is an approach that aims to translate qualitative information from employees into quantitative information for managers and decision makers. It is one of the most awaited and important developments for HR , as it manages to prove issues that were previously intuitive or undervalued. Instead of saying “I think this candidate is the best”, people analytics lets you say “ this candidate has a 90% fit for the job ” . In day-to-day management, the analyzes help to monitor the performance of professionals and identify points of improvement that require intervention by the training and development team.

 Cloud solutions

Cloud solutions have brought benefits to all areas of companies. Starting with the reduction of costs with the maintenance of internal servers and the increase in the security of the storage . But for RH 4.0, the big difference lies in the accessibility of information. With the company’s systems all in the cloud, there is no longer the need to require employees to be physically in the company every day. Remote management software helps with routine management and everyone wins.


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